QBR stands for quarterly business review. That said, we recommend swapping the “Q” for an “S” and call them Strategic Business Reviews. One of the reasons we recommend removing the Q is that some clients need a quarterly review but others only annually or bi-annually so the Q is misleading. Also, the S implies the impact of a business review. The review should be an exec level meeting in which the decision-makers come to the table with data provided by the MSP to help make an impact toward the company goals and bottom line.